Recruitment video production

We help businesses create compelling recruitment videos that inspire candidates, encapsulate your culture and drive job applications. Supercharge your recruitment with video today.

Trusted by brands you know and love

boots
amazon
nottingham
box
europa
natwest
experian
merck
readyworks
ateme
thomas
albert

A new type of video production agency

HR professionals and business owners are facing some huge recruitment obstacles in 2023. From The Great Resignation to talent shortages to employee retention, the recruitment world is a challenging place to be right now.

Today, high-quality recruitment video content has become a powerful way to inspire potential candidates, encapsulate your culture, and drive job applications for brands.

The best recruitment videos let people peep behind the door and see what your business is really like.

Venture can help you plan, produce, and promote your recruitment video to help you reach the right people for your team.

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Agency Manifesto

Learn more about Venture

Why Venture?

3 Reasons to choose us

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CONTENT THAT CONNECTS

We engage and inspire your audience with clear and simple storytelling and a touch of creative flair.

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MAXIMISE YOUR REACH & INFLUENCE

We make your message go further with custom designed versions of your promotional video for social media and international markets.

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A FULLY MANAGED PROCESS

Save time & stress with Venture’s full service end to end promotional video production process. We do all the heavy lifting, so you don’t have to!

RECRUITMENT VIDEO PROJECTS

BDO

Taking action against racism

Award Winning

Jobs.ac.uk

Raising brand awareness for jobs website

Award Winning

NCN

Getting girls into higher education

WPD

Energising potential power recruits

PKF x Microsoft

Customer success story feat. Microsoft

NHS

Celebrating those who work for the NHS

Load more projects  

Award-winning recruitment video, concept to cut

Award Logo 1

A Platinum Hermes award for Regional Foster Families

Award Logo 2

A Gold Hermes award for Jobs.ac.uk

Award Logo 3

A Platinum Hermes award for Europa Showfreight

Award Logo 4

A Gold Hermes award for BDO

Award Logo 5

A Platinum Hermes award for Ateme

The video production process

Getting started with recruitment video

Over the last 18 years we've developed a fully managed end to end recruitment video production process that not only delivers amazing results, it also makes us exceptionally easy to work with.

Book a call

It all starts with a chat. As a strategic partner, we'll learn all about you, your business, your product offering, your target customer, your marketing priorities and your immediate video needs.

Creative presentation

We'll present our ideas to your team, taking you on a journey through our creative vision for your project. Here's where you'll see initial concepts for how your video might look, sound and feel.

Meet the team

You'll be assigned a team of specialist video producers and crew that will be dedicated to making your project a success. Our global network includes teams in the UK, Europe and the US.

Project kick-off

Time for your onboarding session! We'll walk you through our production process and the proposed schedule, before outlining the next steps.

FAQs

What is a recruitment video?

aA recruiting video is a short video designed to attract qualified job candidates. You can think of a recruitment video like a commercial for your company—only instead of focusing on the benefits you bring to consumers, you're focusing on what you offer to employees.

What are the benefits of a recruitment video?

Recruitment has never been harder. Simple job listings aren't going to cut it anymore.

Potential candidates now want to see what your culture is like, what it's like to work with you, and what you stand for. The best way to do this is through video.

With video, you can attract and engage more applicants, give them a feel for your company culture, and increase brand awareness. 

In fact, according to recruitment research conducted by Hire Rabbit, job listings accompanied by videos were shown to have been viewed 12% more than job listings without videos and received around 36% more follow-through applications.

What should I say in a recruitment video?

So what should a recruitment video include?

You'll want to include your brand's mission statement, value proposition, and business principles.

It's the perfect excuse for candidates to get a window into life at your business, so you'll want to showcase what it's like working at your company.

What journey might a candidate take when they apply for a job with you? What opportunities are there for them? What are the benefits? Who will they be working with? Why should they apply?

What makes a great recruitment video?

The best recruitment videos are really culture films, they allow people a window into life at your business. 

Successful recruitment videos focus on the people within your business. You're not selling the product or service your organisation provides, you’re selling the dream of working there.

You'll want to get your audience to imagine having a great time with their future colleagues in a social and cultural environment they could thrive in.

The most important thing to remember is who you're targeting. What might they find interesting, inspirational or entertaining?

The tone and content will depend on your company and its values, alongside the kind of person you're targeting. So you could make your recruiting video emotional, or perhaps you could pick a more funny route to go down. The first step is to analyse your target audience and dive into their core emotional drivers and values. 

 

How can video help with the recruitment process?

Today, high-quality recruitment video content has become a powerful way to inspire potential candidates, encapsulate your culture, and drive job applications for brands.

You've likely heard that video is the most popular advertising medium around. In fact, 93% of businesses use video and the average person watches around 16 hours online per week. 

But it's really all about what resonates with people that matters. And once again, the numbers say it all. A huge majority (85%) say that videos help them connect with brands.

 

 

 

 

 

 

How much does a recruitment video cost?

How much you'll spend is dependent on the skills needed, the type of production and the time involved to create it, but the investment for professional recruitment video production typically starts from £10,000. Request a quote and we can have a chat about what's possible with your budget.

What does a recruitment video production agency need from me?

You'll need to think about what you're trying to achieve and who you're targeting with your video. Because unless you're certain of your audience, you won't be able to tailor your video content to appeal directly to them. 

This will inform the length, style, visuals, script, voiceover artist, tone of voice and more, helping you create a video that truly speaks to them. 

But don't worry, if you've not done that strategic thinking yet, we can help you look at your objectives, goals and audience and support you on this journey.

Download our handy video brief template to start thinking about your audience and what you're trying to achieve.

How long should recruitment videos be?

The best recruitment videos are typically 2 minutes or less in duration.

Contact our video experts

Got questions? We've got answers.
Ask our award-winning video team about our video production process, pricing, and planning for your next video project.

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