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Creative Expression Audit™

A paid strategic audit of how clearly your SaaS positioning is being expressed.

See where your current creative blends into the category — and which creative territory your brand can credibly own.

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What the Creative Expression Audit™ Is

The Creative Expression Audit™ is a focused, paid diagnostic designed to evaluate how your existing video and visual storytelling express your positioning.

We analyse:
• How clearly buyers understand your product
• How your current execution compares to category norms
• Where your creative under-expresses the advantage available to your brand

The audit identifies the creative territory your brand can credibly own — and where your current execution fails to make that visible.

You receive clear, practical insight into what’s working, what isn’t, and what to change before investing in new creative.

The audit is delivered as a standalone engagement, with written findings and a live walkthrough.
You keep the insights whether or not we work together.

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How the Audit Works

1. Request the audit
Submit your details and the video you’d like reviewed.

2. Confirm scope & terms
If it’s a good fit, we’ll share a short project outline, timeline, fee, and T&Cs.

3. Kickoff call (15–30 minutes)
A short alignment call to understand context, goals, and success criteria.

4. Audit delivery
You receive your Creative Expression Audit™ within 48 hours of kickoff.

5. Walkthrough & next steps
We review the findings together and outline options for implementation, if helpful.

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What’s Included

Your audit includes:
• Standout Score™ (0–100)
• Blend Factor analysis
• Clarity & UI storytelling gaps
• Category trope identification
• 3–5 ownable creative directions rooted in your positioning
• Written report + live walkthrough

Investment
The Creative Expression Audit™ is typically priced between £1,500–£2,500, depending on scope and context.

You keep the insights whether or not we work together.

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Who This Is For

This audit is designed for:
• Founders, CMOs, and PMMs at SaaS companies
• Teams planning new creative in the next 3–6 months
• Products that are strong but under-expressed
• Teams making meaningful creative decisions

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Request the Audit

We review a limited number of audits each month to maintain quality.

Reviewed within one business day.

👉 Request the Creative Expression Audit™
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