FAQs on Working with an Animated Video Company

Partnering with an animated video company is a smart move if you want to bring your brand’s message to life in a way that’s clear, engaging, and memorable. But if you’ve never gone through the process before, it’s natural to have questions. From timelines and pricing to revisions and deliverables, understanding how things work helps you start with confidence.

In this blog, we’ve answered the most frequently asked questions businesses have when hiring an animated video company. These answers will give you a clearer picture of what to expect, what to prepare for, and how to make the most of your video investment.

HOW LONG DOES IT TAKE TO MAKE AN ANIMATED VIDEO?

Most projects take between four to eight weeks from kickoff to delivery. That timeline can shift depending on the length of the video, the complexity of the visuals, the number of stakeholders involved, and how quickly feedback is provided.

A well-organised animated video company will provide a detailed timeline upfront, broken down into stages like scripting, storyboarding, design, animation, and revisions. Clear deadlines for both the agency and your team help keep everything on track.

WHAT’S INCLUDED IN A STANDARD PROJECT?

This varies slightly depending on the agency, but most full-service animated video companies offer a complete package that includes:

• Creative brief and kickoff session

• Scriptwriting and messaging refinement

• Storyboarding and visual direction

• Voiceover casting and recording

• Full animation and editing

• Music and sound effects

• Final delivery in multiple formats

Always ask for a detailed breakdown at the proposal stage so you know exactly what’s included.

CAN I USE MY OWN SCRIPT OR VOICEOVER?

Yes, in most cases. If you already have a script, your animated video company will typically review it and make suggestions for pacing and tone. If you’ve recorded a voiceover, they can sync it to the visuals—as long as it’s high-quality and fits the video’s timing.

That said, many clients find value in using the company’s in-house writers and voice artists to ensure everything flows smoothly. When script, visuals, and audio are created under one roof, the final product often feels more polished.

HOW MUCH DOES IT COST?

Prices can vary widely depending on length, complexity, and the level of customisation. For a professional-quality animated video, you can expect to pay anywhere from £3,000 to £10,000 or more.

A good animated video company will provide tiered options or packages, so you can choose what best fits your budget and goals. It’s also helpful to ask what’s included—some agencies bundle strategy and revisions into the price, while others charge extra for those elements.

WHAT IF I NEED CHANGES AFTER THE VIDEO IS DONE?

Most companies include at least one round of revisions after the final video is delivered. If changes are minor—like updating a logo or correcting a line of text—they’re usually included. For more significant edits, especially those that affect timing or structure, there may be an added cost.

To avoid this, it’s best to be highly involved during the earlier phases of the project. The more aligned everything is before animation starts, the fewer changes you’ll need later on.

HOW MUCH INPUT DO I HAVE IN THE CREATIVE PROCESS?

You’ll typically have input at every key stage: script, storyboard, style frames, and final animation. The best animated video companies treat the process as collaborative, balancing your vision with their creative expertise.

If you’re hands-on, they’ll work closely with you. If you prefer to be more hands-off, they’ll guide the process and only bring you in when decisions are needed. Flexibility is a hallmark of a good creative partner.

WILL THE VIDEO BE FULLY CUSTOMISED TO MY BRAND?

Absolutely. A strong animated video company doesn’t rely on templates—they build visuals around your brand’s colours, tone, and identity. From the way characters are drawn to the pacing of the voiceover, every element can be tailored to reflect who you are.

If brand consistency matters to you (and it should), ask to see examples of how the agency has adapted their style to different clients. Customisation is a key part of producing content that feels like a natural extension of your business.

WHAT ARE THE COMMON MISTAKES TO AVOID?

One common pitfall is underestimating the time and feedback needed at each stage. Delays in approvals can push timelines back. Another is unclear goals—if you’re not sure what you want the video to achieve, it’s harder to create something focused and effective.

A reliable animated video company will help you avoid these mistakes by asking the right questions early on and keeping the process clear and structured from day one.

CAN I USE THE VIDEO IN MULTIPLE FORMATS OR PLATFORMS?

Yes, and you should. Most videos are created in landscape format for websites or presentations, but your animated video company can also export versions for Instagram, LinkedIn, YouTube, and even email campaigns. Some offer repurposing packages to help stretch your content further.

Make sure to let the agency know up front where you plan to use the video. That way, they can optimise file sizes, aspect ratios, and text overlays to suit each channel.

LET’S ANSWER YOUR QUESTIONS AND CREATE SOMETHING BRILLIANT

Working with an animated video company doesn’t have to be complicated. With the right team, the process is transparent, collaborative, and even fun. Whether you’re exploring video for the first time or looking for a better creative partner, we’re here to help you every step of the way.

Have more questions? We’d love to answer them. Send us your brief and we’ll help you turn your ideas into scroll-stopping, goal-smashing video content.